Inspired by traditional eastern self-care practices, I B U A Y U R V E D A is a naturopathically formulated, luxury self-care range that offers targeted constitutional rejuvenation and support.
I B U A Y U R V E D A is ayurveda for the creative motherhood force within us all.
Ibu (/i b u/) is the indonesian/ malay word for mother. ayurveda is the ancient indian healing tradition, referred to as the science of life.
Our mission is to elevate self care routines and ultimately enhance your internal and external well being. We offer multi-dimensional support in the form of conscious beauty and wellness products.
Our products are formulated by naturopaths and hand-crafted in small batches by skilled professionals using therapeutic grade herbs and herbal extracts, nutrient dense plant oils, essential oils, floral hydrosols, and biogenic flower and gem essences that deliver potent results whilst offering multidimensional support and balance.
Sustainably sourced and sustainably packaged, because we want to leave behind a legacy of caring for the planet.
Specialists in multidimensional self care and major feminine transitions including conscious pre-conception, pregnancy and birth well-being, and postpartum care.
- Certified organic ingredients.
- Ayurvedically balanced.
- Naturopathically formulated.
- Hand-crafted in small batches.
- Sustainably packaged.
- Vegan friendly.
- Cruelty free.
- Enhanced with flower and gem essences made during optimal lunar cycles.
BEHIND THE BRAND
Both founders of I B U A Y U R V E D A are accredited naturopaths, herbalists, nutritional medicine practitioners, skilled vibrational and energetic medicine experts, accredited yoga teachers, ayurvedic aromatherapists, and mothers, who share a passion for elevating women and providing conscious pre-conception, prenatal and postpartum care.
A passion for all thing health, wellness and beauty, Justene's formal education includes: Naturopathic medicine & Nutritional Medicine, Communications, Aromatherapy, Yoga Teacher Training, Skincare Manufacturing and other modalities including Reiki. Justene has worked for seven years for several high profile natural cosmetic companies and gained invaluable insight into the beauty and skincare industry that helped fuel her passion to create a high performance, multidimensional range of self care products. After relocating to Asia, a longtime passion for Ayurveda progressed with the support of a world-renowned practitioner, Dr. Siby. Dr. Siby provided skilled insight and guidance on daily self care rituals for optimal wellness, and the importance of these during motherhood transitions.
In many parts of Asia, Ayurvedic care is commonplace throughout pregnancy and birth, Justene experienced first-hand this 'luxury' and the overwhelming benefits it has on the whole family unit. Special herbs, foods, and body treatments are offered during preconception, throughout pregnancy and very importantly during the postpartum period- especially the first forty days. These empower women and aim to support the conception of a healthy baby, ensure an optimal gestation period, prepare the body for birth and then replenish the mother and encourage easy lactation and adjustments.
Justene is deeply inspired by the optimal wellbeing that is readily available to all through constitutional balancing practices, and by witnessing the gentle births, positive breastfeeding experiences and prevention of postpartum depletion that is possible through sustaining practices including body oils, herbal tonics, belly-wrapping and diet. Justene co-created I B U A Y U R V E D A with close friend, fellow mother, and talented colleague Keisha, to empower and help “mother the mother”, in all her stages and transitions.
A long-term vibrational medicine expert, qualified naturopath, nutritionist, yoga teacher, Reiki master, Keisha's love for holistic beauty runs deep. Severe childhood eczema followed Keisha throughout her teens and early twenties and eventually evoked a deep passion for natural health. Especially after witnessing first-hand the drastic changes in skin and overall health from life style and dietary adjustments. Herbal medicine, energetic treatments, yoga and switching to all-natural self-care products resulted in a recovery of this condition and inspired a desire to help others on their wellness journey and to feel comfortable in their skin.
Whilst completing a degree in Naturopathic medicine the seed for Ibu Ayurveda was planted when Keisha and Justene connected throughout Keisha's first pregnancy. Naturopathic principles, including herbal medicine, nurturing foods, filtered drinking water and yogic breathing techniques were a great support during pregnancy and post childbirth. Shortly after the birth of her son, she commenced yoga teacher training, completed a wide range of advanced energetic healing therapies, to support her postpartum period and provide professional expansion.
The birth of Keisha's second son bought her closer to Ayurvedic medicine through deeply exploring the concepts of elemental wellness and by implementing belly wrapping with medicinal oils after giving birth, warming foods and medicinal tea to help rebuild, repair, and bring the body back to balance. After a shared experience of the immense support via Naturopathic and Ayurvedic medicine provide, during this critical window of a woman's life, Keisha and Justene paired together to elevate daily self care rituals, empower women, and help bring back the sacredness of birth, and so began the birth of I B U A Y U R V E D A.